Bodybuilding supplements tend to portray mixed feelings among any crowd of individuals. To those who are familiar with them, the questions are "What are you using?", "Are you going all-natural?", and "how do you like them"? Among others of course. To the crowd who looks in from the outside, you may get anything from pure curiosity, to the looks typically reserved for those deemed out of their minds. And that is just the thing, there is far too little information out there on the growing industry of bodybuilding supplements. If one thing is for certain however, is that it is indeed a vastly growing industry.
While there are those out there unwilling to understand what bodybuilding supplements are representing, they are a slowly decreasing number. There are quite a few companies today that sell supplements, and one certainly stands out above the rest. The Vitamin Shoppe is a publicly traded company and have been growing steadily every year. Among this group, there is also GNC and Popeye's Supplements. These groups sell most every brand manufactured supplement to-date. While there are many, the fact the The Vitamin Shoppe is publicly owned gives everyone a great insight to part of the industry. While the industry is vast, this group in particular holds some of the largest market share.
In 2008, the sports nutrition supplements industry was marked in at $4.2 billion in sales. The Vitamin Shoppe annual report for 2012 marks sales at $950.9 million in which 53% of those supplements were specifically related to sports nutrition. The average year over year growth for this company from 2007 - 2012 has been just over %10 with a slight decrease in 2010 which can easily be related to the economic fall during the time. People were still however looking to train hard despite the financial hardships, as the industry as a whole was still growing at a positive rate.
Again, numbers do not lie. And while we can attribute some of these growth numbers to inflation, it is minimal at best on a yearly basis in comparison to the overall scope. People looking to train to get in shape, or to train for a specific sport are realizing that they can truly benefit from the various types of supplements available to them. Even more, these supplement manufacturers are working hard to ensure that they are catering to these athletes and fitness lovers. If you have watched any mixed martial arts recently, one company definitely stands out. Muscle Pharm is a group who focuses heavily on developing supplements for sports. While this is good and it certainly helps to project a positive image on the industry as a whole, it may accomplish more to help do away with some of the hard wired misconceptions that society has about these supplements to begin with; especially when it comes to sports.
Bottom line, whilst there nevertheless exists in the short-term, a stigma that might be unfavorable to supplements and people who may use them, it is a growing business. With the push a lot more not too long ago in our culture to get match, it's only going to grow to be a lot more well-known. While supplements do not do each of the work for you personally when you are training for whatever it's you're wanting to attain, they do lend a helping hand. It's a lot more about understanding what supplements are going to most advantage you, and why.
While there are those out there unwilling to understand what bodybuilding supplements are representing, they are a slowly decreasing number. There are quite a few companies today that sell supplements, and one certainly stands out above the rest. The Vitamin Shoppe is a publicly traded company and have been growing steadily every year. Among this group, there is also GNC and Popeye's Supplements. These groups sell most every brand manufactured supplement to-date. While there are many, the fact the The Vitamin Shoppe is publicly owned gives everyone a great insight to part of the industry. While the industry is vast, this group in particular holds some of the largest market share.
In 2008, the sports nutrition supplements industry was marked in at $4.2 billion in sales. The Vitamin Shoppe annual report for 2012 marks sales at $950.9 million in which 53% of those supplements were specifically related to sports nutrition. The average year over year growth for this company from 2007 - 2012 has been just over %10 with a slight decrease in 2010 which can easily be related to the economic fall during the time. People were still however looking to train hard despite the financial hardships, as the industry as a whole was still growing at a positive rate.
Again, numbers do not lie. And while we can attribute some of these growth numbers to inflation, it is minimal at best on a yearly basis in comparison to the overall scope. People looking to train to get in shape, or to train for a specific sport are realizing that they can truly benefit from the various types of supplements available to them. Even more, these supplement manufacturers are working hard to ensure that they are catering to these athletes and fitness lovers. If you have watched any mixed martial arts recently, one company definitely stands out. Muscle Pharm is a group who focuses heavily on developing supplements for sports. While this is good and it certainly helps to project a positive image on the industry as a whole, it may accomplish more to help do away with some of the hard wired misconceptions that society has about these supplements to begin with; especially when it comes to sports.
Bottom line, whilst there nevertheless exists in the short-term, a stigma that might be unfavorable to supplements and people who may use them, it is a growing business. With the push a lot more not too long ago in our culture to get match, it's only going to grow to be a lot more well-known. While supplements do not do each of the work for you personally when you are training for whatever it's you're wanting to attain, they do lend a helping hand. It's a lot more about understanding what supplements are going to most advantage you, and why.
About the Author:
Kyle Heier is an Executive and Author for Battle Yourself. Our organization offers services in online personal training as well as fitness and sports education. We want to make sure you have the best communication and education available to you in order to help you achieve your fitness, athletic, or lifestyle goals. Sign up now with the personal trainer of your choice to get you started on your journey, or become an associate today and earn money promoting our online fitness training service.
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